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Research and Insight Manager

Job LocationPotters Bar
EducationNot Mentioned
SalaryCompetitive salary
IndustryNot Mentioned
Functional AreaNot Mentioned
Job TypePermanent , full-time

Job Description

12 Month Fixed Term ContractCanada Life UK looks after the retirement, investment and protection needs of individuals, families and companies. We help to build better futures for our customers, our intermediaries and our employees by operating as a modern, agile and welcoming organisation. Part of our parent company Great-West Lifeco, Canada Life UK has operated in the United Kingdom since 1903. We have hundreds of respected and supported employees committed to doing the right thing for our customers and colleagues. Canada Life UK is transforming to create a more customer-focused business by providing our customers with expertise on financial and tax planning, offering home finance and annuities propositions, and providing collective fund solutions to third party customers. Job PurposeWe are looking for a curious, passionate and customer focussed Market Research and Insight Manager who will be responsible for establishing and running our in-house research and knowledge capability; providing business insight and actionable recommendationsto contribute to competitive and commercial advantage for Canada Life. The role holder is responsible for creating, analysing and interpreting a programme of marketing research and insight that is clearly aligned to business objectives, enabling us to make informed business decisions and is responsible for managing a portfolioof various research methodologies (primary and secondary) researching market insights, customer trends, new technologies, new proposition opportunities and industry developments to build Canada Lifes understanding of the markets in which we operate, the customerswe look to serve and the competition. Developing a unique customer insight capability, with a forensic approach to data and a flair for storytelling, the Research and Insight Manager will clearly and concisely summarise key findings, conclusions and recommendations and work collaboratively acrosssenior leaders within the organisation to identify and fill insight whitespace, direct proposition innovation, influence a customer focused culture and provide insight into external market thought leadership. The role will have some focus this year on helping to deliver the foundations for Consumer Duty, helping to bring a depth to our consumer and customer understanding. This will involve some project based work researching customer journeys, customer communicationsand our customer segmentation work. It is an exciting time for a researcher to add real value to how we target, support and build our propositions for our customers. What youll do

  • To work closely with key stakeholders to define and document business objectives and translate those into a programme of research and insight, which delivers actionable business insight to time, quality and budget.
  • To commission and manage primary market research that delivers customer and market insights. Gather, interpret and apply data to make clear recommendations to the business in relation to adviser and customer intelligence.
  • On-going analysis of secondary market data and competitor intelligence to deliver market and customer insight. Communicate analysed data with recommendations to the business in a compelling manner.
  • To lead the design of qualitative and quantitative research plans, research questionnaires, moderator guides and debrief materials (working with both internal stakeholders and external agencies)
  • To create the annual research plan in agreement with the business units. Manage the budget and the delivery of the plan throughout the year.
  • To create and maintain good working relationships with key stakeholders (both internal and external) in order to continually enhance our insight capabilities and foster an improved culture of customer/adviser understanding.
  • To manage, coach and develop junior staff, or matrix manage others, to acquire new skills and improve their existing capabilities.
Desired Knowledge / Experience / Skills
  • Extensive industry experience (ideally B2B) with a proven track record of strategic and operational research and insight delivery within a marketing environment.
  • Significant experience of qualitative data collection and analysis e.g. surveys, focus groups, interviews, and behavioural methods.
  • Experience of effective report writing in which you have used complex information in a way that is clear and easy to interpret to different audiences.
  • Significant experience and knowledge of market research techniques
  • Considerable experience of presenting, in oral and written form, analytical information in a clear and concise format, e.g. tables, graphs, that is understandable to a wide audience
  • Experience of undertaking desk-based research.
  • Experience of successfully working independently and/or with others in a team to achieve results.
  • Self-motivated, engaging, curious, confident ideally with a background in behavioural science
  • Creative problem-solving skills
  • Good organisational and time-management skills
  • The ability to work well under pressure, use initiative and work both as a team and individually as required
Qualifications Essential Certificate in Market & Social Research (or other appropriate market research qualification) Desirable Tertiary education (degree level) Advanced Certificate in Market and Social Research Practice Diploma in Market and Social Research Practice What youll like about working hereAs a Canada Life UK colleague, youll receive a competitive salary and comprehensive reward package including income protection, private medical insurance and life assurance, along with a generous pension and bonus scheme. Youll also receive the support youneed with your personal and professional development. Diversity and inclusionCanada Life is committed to a diverse and inclusive workplace. Our role as an employer of choice is to provide the right environment for talented people to do their best work, by respecting, understanding and valuing individual differences

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