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Content Creator

Page Personnel Finance
Job LocationPetersfield
EducationNot Mentioned
Salary25,000 - 35,000 per annum
IndustryNot Mentioned
Functional AreaNot Mentioned
Job TypePermanent , full-time

Job Description

My client in Petersfield is looking for a Content Creator.Client DetailsMy client is a growing business based in Peterfield.DescriptionThe B2B Content Specialist is responsible for creating and optimising content for B2B audiences, including email campaigns, landing pages, evergreen blog posts, helpful resources, ad copy, and more.Role/Responsibilities

  • Follow project briefs to write compelling web and print content for our B2B audiences across various media while incorporating our brand voice and meeting the content goals.
  • Be able to create compelling videos to be used across digital platforms
  • Publish final content on the website using a proprietary Content Management System (no coding required)
  • Work with Marketing Executives and Marketing Manager to ensure accuracy of messaging for both companies.
  • Contribute to content brainstorms and the creation of a B2B-specific content calendar
  • Build relationships with external, third-party sources/influencers to collaborate on blog posts and resources
  • Interview external customers and internal stakeholders from different departments to create promotional pieces.
  • Research industry and craft unique messaging by customer type
  • Develop insights from a variety of data sources to identify content opportunities and craft high-value content alongside the greater content team
  • Ensure metrics are in place to measure the impact of the content over time with the target audiences.
  • Consider and contribute to the channels to reach the target audience and ensure the content is relevant, topical and engaging.
Profile
  • Exposure to writing web content such as blog posts, news articles, website copy, drip/nurture email campaigns, ads, social media posts, landing pages, and case studies
  • A portfolio of work demonstrating an ability to develop and execute content projects
  • Track record of creating digital content that drives acquisitions and aligns with customer journeys
  • Ability to align style and tone to an established brand voice in a variety of content types
  • Accepts and acts on feedback; learns from mistakes and effectively applies learnings towards future assignments
  • Effectively defines, communicates, and executes high-quality deliverables on time and with attention to detail
  • Proven ability to balance multiple assignments to meet defined deadlines
  • Ability to work collaboratively with a variety of teams, effectively receiving and implementing feedback
  • Experience using a content management system (CMS) is preferred, but not required.
  • Experience writing for a B2B audiences
Job OfferAn excellent salary and benefits package is available to the successful candidate.

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