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Social Media Manager

Holland and Barrett International Limited
Job LocationNuneaton
EducationNot Mentioned
SalarySalary negotiable
IndustryNot Mentioned
Functional AreaNot Mentioned
Job TypeContract, full-time

Job Description

We are looking for an experienced Social Media Manager for a 12-month maternity cover. You will be responsible for our consumer-facing social presence across owned and earned social. We are redefining our social landscape and this role will place you at the centre of delivering strategies for Holland & Barrett; building social communities to drive channel, revenue and brand growth.Reporting into the Senior Social Media Manager, you will be joining a new era of social media for Holland & Barrett and be accountable for driving unprecedented growth in engagement and loyal followers.

  • Maintaining a monthly social media calendar for each platform, leveraging market trends, social listening, brand marketing and business objectives to maximise relevance of storytelling to drive engagement, reach, and follower growth
  • Execution across social media platforms, including but not limited to: Instagram, Facebook, Twitter, Pinterest, YouTube etc.
  • Briefing of social media copy, usage of hashtags, and alignment with brand tone of voice.
  • Agency management and utilisation, ensuring maximum benefit and aligned output
  • Maintaining a direct relationship with social media platform representatives.
  • Ensuring the social media budget is used to maximise ROI and achieve business plans.
  • Regular reporting and campaign analysis.
  • Ensuring all data is used effectively, including social listening and sentiment monitoring.
  • Monitoring social community management and moderation, in collaboration with the Customer Service team.
    • The Person
  • A social trailblazer with 5+ years experience in social.
  • Huge ambition to drive growth, with a passion for health, beauty and wellness.
  • In house experience preferably within the retail industry
  • Proven history of exceeding targets and delivering profitable growth.
  • Extensive knowledge of the major social media channels and management platforms
  • Understanding of social and content analytics tools and processes
  • Excellent written and oral communication skills
  • Experience working in a cross functional capacity

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