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| Job Location | Newcastle Upon Tyne |
| Education | Not Mentioned |
| Salary | £23,000 - £25,000 per annum, inc benefits |
| Industry | Not Mentioned |
| Functional Area | Not Mentioned |
| Job Type | Permanent, full-time |
Central Employment are delighted to be working with a leading Newcastle based Digital Agency, as they look to appoint an ambitious Paid Media Specialist (Paid Social). They looking for an experienced Paid Media Specialist (Paid Social) that is ready to hit the ground running and work hands-on with their clients from day one.The agency’s client base boasts a diverse range of online retail brands and sector-leading industry specialists. We are an agency that has a proven track record of garnering long-term digital marketing strategies that deliver results through continuous improvement and recurring innovation.Their PPC department manage advertising campaigns for our clients across the globe in order to successfully market their products and services on Google, Bing, Facebook, Linkedin and Twitter as well as others, with responsibility for over £2million in annual advertising spend.As a Paid Media Specialist you will be tasked with creating and optimising the campaigns we manage on behalf of our clients to ensure the highest possible performance is achieved.The Paid Media Specialist role:- PPC ideation to plan campaigns based around a clients objectives.- Keyword & competitor research.- Campaign creation and optimisation including bid strategy management.- Ad copy creation and AB testing.- Identifying and implementing growth opportunities.- Actively contributing to account strategy, including annual budget development, KPIs, partner selection, new tactics, and tracking industry developments.- Defining and optimising audiences for buyer funnels, including in-segment audiences and lookalike audiences- Creating bespoke campaign reports and liaising with clients.About you:- A minimum of 2 years’ experience managing paid campaigns, ideally gained from a digital agency setting- A passion for data-driven digital marketing.- A strong eye for detail and an analytical mind.- Confidence in communicating with professionals up to director level.- The drive to innovate when left to your own initiative. Required skills
Keyskills :
PPC Social Media Digital Agency Facebook Marketing Paid Search Campaigns