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Digital Marketing Manager

Job LocationNewcastle Upon Tyne
EducationNot Mentioned
Salary35,000 - 45,000 per annum
IndustryNot Mentioned
Functional AreaNot Mentioned
Job TypePermanent , full-time

Job Description

The CompanyNigel Wright are delighted to be partnering with an iconic consumer service brand headquartered in Newcastle to appoint a Digital Marketing Manager. The company delivers multiple UK wide events and requires a Digital Marketing Manager to lead on all socialmedia and paid online marketing strategy to increase engagement and participation. The successful candidate will work collaboratively with internal stakeholders and external agencies to grow event participation.The RoleThe Digital Marketing Manager will be responsible for driving participation through consumer engagement across paid advertising and multiple social media channels.Responsibilities:

  • Grow the digital audience.
  • Create and lead the social media strategy to increase consumer engagement and brand awareness, with the objective of increasing event participation.
  • Utilise multiple social media channels with content deployed specific to each channels audience.
  • Create and manage social media presence specific to each event day.
  • Measure the effectiveness of campaigns and report on key performance indicators, with a focus on return on investment.
  • Work with the internal customer service team to manage responses to social media enquiries.
  • Develop, manage and report on Pay Per Click (PPC) strategy and campaigns.
  • Manage internal stakeholder and external agency relationships.
  • Attend company events.
The Person
  • A skilled digital marketer with agency or in-house B2C brand experience.
  • Experience with paid advertising and social media channels, with examples of engagement growth.
  • Able to mix strategy with operational management.
  • Confident to lead on strategy and influence internal stakeholders.
  • An understanding of video editing software and photoshop.
Salary and Working Arrangement.The salary for this position is between £35,000 and £40,000 dependent on experience.The candidate will be required to attend the office three days per week, with the option of working remotely for two days.

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