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Marketing Manager Full mix multichannel

Job LocationNewcastle-under-Lyme
EducationNot Mentioned
Salary£40,000 - £45,000 per annum
IndustryNot Mentioned
Functional AreaNot Mentioned
Job TypePermanent, full-time

Job Description

Marketing Manager Full mix Multi ChannelMy client is a leading Fintech business who have experienced rapid growth over the past few years. As a result, they are now looking to appoint the brand new role of Marketing Manager.Your new role will involve:Marketing Planning

  • Implement annual and quarterly Marketing plans to support business objectives
  • Develop multi-channel marketing programs to support customer acquisition goals
  • Communicates the Marketing plan to product and business development teams that motivates people to deliver key activity
  • Managing and mentoring junior executives in the team
  • Marketing Delivery
  • Agency performance management for Creative, PR, content, and social deliverables
  • Website management, including content, CRO, SEO performance and new digital initiatives
  • Deliver digital marketing campaigns that drive inbound lead generation
  • Responsible for tagging, tracking, lead reporting and campaign effectiveness
  • Proof-reading and approval for websites, PR and product literature and engaging email campaign copy
  • Deliver consumer campaigns that have positive impact on sales targets
  • Be the voice of the customer internally and ensures that the customer is represented in all business and product planning
  • Work directly with our customers to develop marketing plans and assets
  • Internal colleague communications
  • Marketing Analytics
  • Collaborate with Analytics team to develop campaign performance dashboards
  • QUALIFICATIONS & EXPERIENCE
  • Minimum of 8 years experience in B2B Marketing communications
  • Excellent verbal and written communication skills
  • Customer focused with commercial acumen
  • Content marketing and marketing automation knowledge
  • Strong analytical, written, and verbal communication skills, especially cross functionally
  • Strong quantitative focus, including experience in marketing metrics
  • Excellent organisational skills to juggle multiple projects
  • Marketing Qualification would be advantageous
  • It would be a bonus if you also had:
  • Financial services industry or fintech experience
  • Marketing qualification
  • Please call us or send your CV asap to find out more!

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