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Trade Marketing Manager

Michael Page Marketing
Job LocationManchester
EducationNot Mentioned
Salary£35,000 - £40,000 per annum
IndustryNot Mentioned
Functional AreaNot Mentioned
Job TypePermanent, full-time

Job Description

An incredibly exciting opportunity for a talented Trade Marketing Manager to join an award winning business offering natural and ethical hair, skin and body care products on an international basis.Client DetailsMy client is an entrepreneurial business that has scaled exponential growth to now become an international success within the personal care market. There is a proud heritage of ethical products using only natural ingredients.DescriptionThe Trade Marketing Manager will be part of a vibrant Marketing team based in Greater Manchester.The Trade Marketing Manager will be responsible for developing and implementing the marketing and communications plans across all channels in order to drive brand performance and revenue, and support new and existing customers to grow the business.Key Responsibilities include:

  • Leading strategic and tactical development and implementation of brand campaigns including Digital, Sampling, Media, instore activation and PR
  • Work closely with the Sales Team to support customers and drive overall performance
  • Brief and manage production of localised campaigns to agencies
  • Support multichannel marketing execution through visual merchandising, eventing, instore collateral
  • Effectively manage trade marketing budgets
  • Report on ROI metrics
  • Campaign performance tracking and analysis of in channel marketing activity
  • Competitor and category monitoring
    • ProfileThe successful Trade Marketing Manager will:
  • Have relevant trade marketing experience within an FMCG business
  • Have excellent project management skills
  • Be highly organised
  • Strong communication skills and have the gravitas and ability to influence stakeholders at all levels
  • Have the ability to work effectively in collaboration with other business units, in particular the commercial team
  • Be commercially astute
  • Be able to effective manage budgets
  • Be confident on reporting on ROI
  • Have the ability to work independently as well as part of a team
  • Confidently manage agencies
    • Job OfferSalary is £35,000 to £40,000 depending on the level of experience plus benefits

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