PPC Manager

Job Description

PPC Manager - Paid Media Manager - Pay Paid Socials - Lead GenerationManchester based role in a growing Tech / SaaS business - Outstanding career opportunity in a fast-paced, growing department, can you help them to the next levelCompetitive £35,000 - £40,000 salary (depending on experience) plus generous benefits and opportunities to progress in this growing business - Buzzing Manchester City Centre office with easy access by public transport.Paid Search - Paid Media - Paid Advertising - B2B - Lead Generation - Google Ads - Microsoft AdsThis is a top Duval client they’re an ace, modern business with brilliant HR software solution - Hally and Iain are recruiting, get in touch for more information!Tremendous right time, right place opportunity for a passionate PPC / Paid Media Manager. This is a business who are on the up and ready to take you with them. Growth. Career. Progression! Market leading product, buzzing team, ace city centre location. What’snot to likeWe’re looking for PPC passion, exceptional organisation, and excellent analytical skills. This would suit someone with 3+ years of experience managing lead gen PPC campaigns with a strong working knowledge of Google Ads, Microsoft Ads, Google Analytics andExcel.Apply now, role ready to start March / April. Speak to Hally or Iain at Duval!These are the Benefits:

• Competitive Salary
• 25 days’ holiday, plus bank holidays.
• Day off on your birthday.
• Perkbox discounts.
• Holidays increase after 2- and 5-years’ service.
• Pension Plan and Life Insurance.
• Access to Employee Assistance Programme.
• Company incentives, access to discount schemes.

The Role:

• Manage the planning, building, and reporting of multiple PPC accounts through Google Ads and Microsoft Ads.
• Perform detailed analyses of campaign performance and propose and action optimisations.
• Take a measured approach to implementing new and current features; Take a test and learn approach to effectively implement automated bid strategies, match types, performance max, and RSA best practice.
• Design impactful CRO tests with the support of in-house web developers. Create, analyse, and action conversion rate optimisation tests.
• Support stakeholders with troubleshooting and improving the quality of conversion data fed into marketing platforms.
• Collaborate with the wider marketing team to set new campaign initiatives live for your respective channel(s).
• Work with the Paid Media Manager and Head of Performance to reach channel growth targets.

Who we are looking for:

• 3+ years of experience managing lead gen PPC campaigns with large monthly budgets.
• Strong working knowledge of Google Ads, Microsoft Ads, Google Analytics and Excel.
• Able to propose long-term strategies and create long-term testing plans related to PPC account growth.
• A strong understanding of audience targeting and experience with the practical application to marketing campaigns, preferably using 1st party data.
• Experience conducting fair AB tests and conducting PPC account optimisations on a large scale.
• A desire to improve efficiency of processes; interested in learning and adopting tools such as Data Studio, Supermetrics, and new AI tools.
• The enthusiasm to keep abreast of industry changes. Possess the ability to adapt to how new developments may impact account management and best practice.

Career move and real development opportunity, join this exciting Manchester based team, apply or get in touch now!