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Paid Media Manager

Job LocationManchester
EducationNot Mentioned
Salary£30,000 - £45,000 per annum
IndustryNot Mentioned
Functional AreaNot Mentioned
Job TypePermanent, full-time

Job Description

Job title: Paid Media ManagerSalary: £30,000 – £40,000 DOELocation: ManchesterAre you an experienced Paid Media/PPC Manager looking for an exciting new challengeIf so, I would love to hear from you!Our client is a well-known name and is in an exciting stage of expansion and they are quickly becoming the go-to online destination in their field! Due to their expansion, they are looking for anexperiencedPaid Media Manager.You will report to the Directors with budgets for marketing and a real focus on paid media. There is a massive opportunity to own the Paid Social channel predominantly. In this role, you should be well-versed in principles of search engine marketing (SEM) including search engine optimization (SEO). You should also be highly analytical and good with numbers. You mail goal will be to ensure that my clients online marketing efforts have the highest possible return on investment (ROI).Key responsibilities:

  • Create and develop effective paid search strategies.
  • Initiate and optimize various PPC campaigns.
  • Manage accounts on search platforms (e.g. Google AdWords, Bing).
  • Assist with keyword selection and audience targeting.
  • Examine budget and adjust bids to gain a better ROI.
  • Keep track of KPIs to assess performance and identify any issues.
  • Produce reports for managements (e.g. dashboards).
  • Produce attractive and concise copy for adverts.
  • Advise and develop new campaigns across multiple channels.
  • Maintain partnerships with PPC ad platforms and vendors.
  • Find ways to reduce risk of click fraud.
  • Keep well-informed of PPC and SEM trends.
  • The Ideal Candidate:
  • Previous proven experience as a PPC Manager or Paid Media Specialist is essential.
  • Experience with data analysis and reporting.
  • Knowledge of SEO and digital marketing concepts.
  • Be familiar with multiple platforms (AdWords, Facebook, Yahoo).
  • Working knowledge of analytical tools (Google Analysis, Tableau, WebTrends etc).
  • Understanding of HTML and XML is a bonus.
  • Proficiency in MS Office (particularly Excel).
  • Fantastic communication skills.
  • Analytical thinking with strong math skills.
  • BSc/BA in Marketing, Digital Media or a related field.
  • AdWords certification is a bonus.
  • Interested Apply online today or email me on

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