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Marketing Executive

Integral Recruitment Ltd
Job LocationManchester
EducationNot Mentioned
Salary26,000 - 30,000 per annum
IndustryNot Mentioned
Functional AreaNot Mentioned
Job TypePermanent , full-time

Job Description

Marketing ExecutiveManchester, M2 (WFHflexible working available - 2 days in the office, 3 from home)£26,000 - £30,000 (benefits including training, pension, PDP, rising holiday and more!)My client is a hugely successful, growing group within the tech / IT sector. Its a fantastic time to join them as they are currently growing rapidly due to investments and acquisitions, so they can offer real career progression for candidates keen to workin a dynamic, fast-paced environment.Due to expansion, they are looking for an experienced and versatile marketing professional who is hungry to embark on a new career.Marketing ExecutiveDuties: The successful Marketing Executive will plan and manage successful cross-sell and upsell marketing activity between businesses within the group as part of the on-going growth strategy. The successful Marketing Executive will be comfortable with day-to-daymarketing activities, as well as long-term strategy, thriving with tight deadlines and changing needs.

  • Responsibility for marketing support for a number of acquired businesses within the group, the objective being to coordinate a programme of campaign activity
  • Establish positioning, identify target audiences, and develop marketing plans with specific objectives across different channels and segments
  • Lead the execution of B2B marketing campaigns from start to finish.
  • Analyse customer insights, consumer trends, market analysis, and marketing best practices to build successful strategies
  • Create, maintain, and conduct analytics reporting across multiple platforms and extract key insights for future campaign development and go-to-market strategies, complete with formal proposals and recommendations on tactics
  • Regular contact with third party agencies including web developers and graphic designers
  • Develop creative briefs and guide creative direction to meet objectives for all advertising and public-facing communications, including print, digital, and video assets
  • Conceptualise and execute on multi-channel campaigns across the prospect and customer lifecycle, ensuring the alignment of communications and messaging across all channels
  • Manage content and updates for customer and internal touch points, establishing budget guidelines, participating in events and documenting business processes
  • Gather customer and market insights to inform outreach strategies, increase customer conversions, and generate more qualified leads
The successful Marketing Executive will have performed a similar marketing role, ideally within the tech sector (if not, then any fast-paced, dynamic environment is welcomed).In return, my client offers the chance to play a key role in a talented marketing team, within a hugely successful, rapidly growing organisation. Future career potential opportunities here are huge! Sound interesting and something you would love to be partof Apply today!Integral Recruitment is acting as an employment agency in regard to this advertisement.

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