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CRM Marketing Manager

Rise Resourcing
Job LocationManchester
EducationNot Mentioned
Salary£40,000 - £50,000 per annum
IndustryNot Mentioned
Functional AreaNot Mentioned
Job TypePermanent, full-time

Job Description

We are currently recruiting for a Retention / CRM Manager to join a rapidly expanding and market leading online retailer based within their Central Head Office function Greater Manchester.You will be responsible for defining the customer acquisition and retention marketing strategy with the Marketing Director and implement this across all acquisition and marketing channels.Your main responsibilities as the CRM Marketing Manager will involve:

  • Ensuring acquisition, retention and commercial targets are being met
  • Working closely with the Data Insights Manager to ensure performance of all activity is analysed
  • Work with external agencies to oversee and manage the paid social, PPC and Google shopping campaigns
  • Reporting on performance, analysing and reviewing the effectiveness of campaigns
  • Managing the customer journey
  • Planning and managing the marketing budget in conjunction with Marketing Director
  • Monitoring and maintain customer onboarding, retention and loyalty, and cross-sell/ upsell flows through CRM.
    • Key requirements for the role.
  • Be able to demonstrate ownership of CRM and wider Marketing activities both online and offline
  • Strong commercial focus and constantly focussed on delivering value to customers.
  • Experience of working in a fast-paced and dynamic retail environment
  • Ability to deliver results working to tight deadlines with high levels of accuracy.
  • Proven track record in delivering strong acquisition, retention & commercial targets
  • First class analytical skills with the ability to draw conclusions from data and reports
  • Excellent organisational skills and be able to manage multiple projects.
  • Strong verbal and written communication skills and able to liaise & collaborate at all level within the business & external partners.
    • If you think you have the right experience within Retention Marketing / CRM with a passion for what you do and looking for your next opportunity to succeed in this amazing and unique role then get in touch and apply today.

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