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Solutions Architect Data Scientist Marketing Analyst

Job LocationLondon
EducationNot Mentioned
Salary£65,000 - £75,000 per annum, inc benefits
IndustryNot Mentioned
Functional AreaNot Mentioned
Job TypePermanent, full-time

Job Description

Solutions Architect - Marketing Analytics & EffectivenessAs Solutions Architect - Marketing Analytics & Effectiveness, you will be a key member of the team. You will engage with clients as both a practitioner (attribution, econometrics, marketing experiments, customer data analysis) and a strategic advisor helping clients to drive marketing-driven profit growth by coordinating and delivering multiple initiatives.Capabilities and services in the wider team include Advanced Econometric Modelling, Forecasting, Investment Planning & Optimisation, Test Design and Evaluation, Time Based Attribution, Data-Driven/Multi-Touch Attribution, Dashboard Development, Digital Analytics Implementation, Digital Analytics Audit, Ad Operations, Customer Lifecycle Modelling, Propensity Modelling, SEO, CRO, Affiliates Strategy, Marketing Procurement & Implementation, eCommerce Consultancy.The successful candidate is guaranteed variety, autonomy and senior client exposure. They will work across a broad range of clients, categories, audiences, project briefs and methods.A Solutions Architect - Marketing Analytics & Effectiveness has:Relentless intellectual curiosity.Expert, hands-on knowledge of Econometrics, Forecasting, Investment Planning & Optimisation, Media Experiments/Test, Customer Level Analysis.Is comfortable in the minute detail of large data sets but equally mindful of the big picture.Results-oriented with an unerring focus on adding commercial value for our clients through better use of data and analytics.Has a coach’s mindset - is passionate about guiding, developing and managing analysts in the team. As well as equipping clients and the planning teams to make more evidence-based investment decisions autonomously.An awareness of current hot topics in the industry, with a perspective too.REQUIREMENTS:The ideal candidate must have

  • Previous experience (5+ years) in a marketing effectiveness or marketing analytics role. Either client-side, in specialist consultancy or with a media agency.
  • Experience building, communicating and leveraging commercial econometric models.
  • Excellent data visualisation skills and attention to detail.
  • The ability to communicate complex ideas in a universally accessible manner.
  • A strong understanding of the marketing planning process and has worked directly on digital transformation’ projects with clients.
  • The ability to multitask and prioritise competing demands in a fast-paced environment.
  • The ability to teach and be taught - absorb new knowledge quickly as well as educating and empowering your agency colleagues.
  • Self-starter with the ability to proactively identify client needs and the solutions that meet and exceed them.
  • The ideal candidate will have some of
  • Comfortable with a wide range of scripting languages (R, Python, SQL most relevant). Highly skilled at extracting, managing and manipulating big data sets. Experience in data mining/scraping.
  • Significant client-facing experience, comfortable presenting to C-Suite audiences and dealing with challenging questions.
  • Experience in program development and/or complex dashboards. Eg. Developing simple front ends in VBA, HTML etc.; complex optimisation tools or experiment design programs.
  • Experience implementing or working within Agile principles
  • Benefits:An excellent updated package. Very competitiveThis is an excellent opportunity to be part of a cutting edge team raising the bar with global world-class clients that offers this particular individual to assist in shaping the consultancy as well as a fast track career development to be part of the leadership team.Sensational Opportunity. Required skills
  • Marketing Analytics
  • Python
  • Data Science
  • Econometric Modeling
  • Solutions Architect
  • Keyskills :
    Marketing Analytics Python Data Science Econometric Modeling Solutions Architect

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