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Job Location | London |
Education | Not Mentioned |
Salary | Competitive salary |
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Job Type | Permanent , full-time |
Job Title: SEO Editorial ManagerJob Type: PermanentJob Location: London, Berlin, Heidelberg or Pune, indiaSpringer Nature require an SEO Editorial Manager to join the Marketing & Business Shared Services team. The Marketing & Business Shared Services teamcontributes to a broad spectrum which stretches from creating marketing collaterals, deploying digital campaigns & managing Author Helpdesk. Our in-house developed data driven analytics enables us to calculate print run of a book, finalizing price of SpringerNature Books and developing market intelligence reports.As an SEO Editorial Manager with Springer Nature, you will play an important role in continuing the digital evolution of our publishing business. The focus of your activities is on the support and continuousdevelopment of our international SEO activities and processes. These include consulting editors, journalists, and content managers on the planning, creation, and optimization of various types of editorial content for the web. You will provide data-based insightsabout user behaviour, search trends and report on content success metrics. Further, you will create blog posts, guidelines, interactive training resources, and much more to bring SEO closer to other departments and optimize existing processes from an SEO perspective.Responsibilities:Consulting content creators on editorial SEO principles for journalistic, e-commerce, and corporate content Working alongside UX, developers and content authors, and editors to create user-centred and web-optimized content in line with business KPIs Developingformal and personalized guidelines for search engine friendly content creation Identifying search trends and keyword opportunities related to our products and fields of publishing Reviewing content success to identify issues and opportunities and to improvevisibility and accessibility Identifying and executing test scenarios for editorial SEO campaigns Participating in the planning and conducting of internal training workshops Writing up and evaluating SEO reports Internal SEO communication and blogging Continuoustrend, market, and competition monitoringExperience: Experience in search and online marketing Ability to prepare, explain and present complex facts in an understandable way Strong writing and editing skills and the ability to attract organic users with easeGood understanding of tech principles behind editorial SEO practices Fluently in English; German is a plus Attention to detail and confidence to make decisions Strong communication and prioritization skills The mindset to learn new tools and approaches andthe ability to apply this knowledge to our SEO efforts quickly High levels of integrity, autonomy, and self-motivation Excellent analytical and time management skillsSkills & Qualifications: Proven experience in search engine optimization Background in onlinejournalism, newsroom environments, content marketing, or other fields of publishing preferred Experience with corporate e-learning or company knowledge repositories bases is a plus Proficiency in MS Excel, PowerPoint, and Word (or the corresponding Googleproducts) Good working knowledge of web analytics and relevant SEO tools (e.g., Google Analytics Search Console, Trends, Data Studio, SEMrush, ScreamingFrog) to inform data-driven content strategies BS/BA degree preferredTo apply: Please submit a CV and coveringletter outlining your experience as well as your salary expectations and notice period.All employees are currently working remotely. However, once when the office re-opens, all employees will be expected to be based in the office in line with our working fromhome policy.Springer Nature is a Disability Confident Committed Employer. If you would like to submit your application in an alternative format or speak to a member of our Resourcing Team please contact us via or phone +.