Programmatic Account Manager

Job Description

Company Description"If you can dream it, you can do it"- Walt DisneyPublicis Imagine is a bespoke team dedicated to Disney with one purpose in mind - to be Disneys most valuable partner in creating the next era of entertainment. This newly built organisation will sit under the umbrella of Publicis Media, tapping into all areasof Publicis Groupe capability, including our newest acquisition, Epsilon. We will be dedicated to Disneys four lines of business below and are committed to delivering excellence, innovation and creativity in everything we do:

• Disney+
• Studios
• Media networks
• Disneyland Parks and Walt Disney World

The Publicis Imagine team has been designed to be simple, agile and connected, with access to the latest innovations in media to accelerate Disneys growth around the world, Data is at the core of Publicis Imagines offering. Our data ecosystem, superchargedby Epsilon, will be the end-to-end platform focused on driving growth. We do this by uncovering data-driven insights that inform marketing, creative messaging and media decisions. We will look to connect all aspects of Disneys business to unlock growth witheach of their consumers from any line of business.Publicis Imagine will be active across the globe, with the hub for EMEA based here at White City in London. We are Disney fanatics and have created a unique UK and EMEA hybrid team to deliver not only excellence in market, but also be the guiding light forthe region when it comes to planning. We have brought together talent from all areas of our business, client leadership, strategy, planning, data science, content, insights and execution in agile squads that will deliver for Disneys business.We are excited to be building something brand new here at Publicis the best and brightest and want to come on this journey with us.We also too believe that if you can dream it, you can do it.We are Publicis Imagine.Dreaming. Doing.TRUSTTrust is the cornerstone upon which we build our relationships. We hold ourselves to the highest standards of how a partner should behave. We treat our people and our clients with respect, transparency and honesty.TALENTThis is first and foremost a people business. We are committed to ensuring Publicis Groupe a destination for the best talent in our industry. We value people as individuals, growing ourselves as we grow our clients business.TRANSFORMATIONTrue transformation comes when we stop managing change, and instead initiate change. We believe in our purpose to be the admired force for business transformation. We believe that focusing on performance and results has the power to transform client business.Job DescriptionPublicis Imagine EMEA is now looking for a new Programmatic Account Manager to work on one of our latest and most exciting entertainment clients. This is an opportunity to work on a global disruptive brand, a real "people business" and be part of a teamleading the change and driving businesses into the future.The Programmatic Account Manager is responsible for all aspects of Programmatic campaign implementation. This involves managing multiple accounts, maintaining best practice implementation for optimisation and campaign set up.The candidate will also be responsible for account portfolio management with other stakeholders such as planners and the client, so must be able to identify new opportunities or potential weaknesses/limitations of strategies and communicate this effectively.

• Understand and effectively communicate our programmatic value proposition, technology, and processes as related to the growth of current and prospective agency accounts
• Execute and manage his/her client portfolio effectively using demand side platforms:
  • Oversee and manage his/her daily client portfolio campaign maintenance including communication, campaign setup, troubleshooting and reporting as well as managing the programmatic executive support
  • Oversee /work with agency stakeholders to manage, implement and deliver wider client project on the likes of DMP, dynamic creative, multi-touchpoint attribution etc.
  • Identify, assess and implement opportunities that will drive the programmatic campaign for his/her client portfolio forward
  • Oversee and resolve weekly and/or daily campaign QA reports to ensure accurate campaign results and trafficking routines
• Supporting the Programmatic Director on areas that will further our programmatic offering (e.g. improving campaign operation efficiency such as reporting automation, developing process/service such as new product adoption, working on award entries and casestudies)
  • Attend relevant internal, client, tech and supplier meetings as appropriate
  • Designing measurement solutions that demonstrate the efficacy of campaigns
  • Contribution to New Business workflows (pricing grids/ written submission/ idea development and presentation / managing account transitions)
  • Creation of documents to showcase performance and provide in-depth analysis of results
  • Line management of juniors, with responsibility for their wellbeing, workflows and learning and development
  • Cascading best practice down to junior team members, inclusive of financial due diligence and their completion of administrative tasks.
• Managing programmatic account executives

QualificationsThe ideal candidate will have prior hands-on experience with the major demand side platforms, strong analytical, writing and comprehension skills, and preferably online trafficking experience, with Google Campaign Manager or similar campaign management systems,though this is non-essential.Most importantly, they must possess a strong inner drive to redesign the digital media landscape, enjoy working with some of the finest minds in the industry, and truly be a part of something unique that will have a lasting impact.