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Product Marketing Manager

Anonymous
Job LocationLondon
EducationNot Mentioned
Salary40,000 - 44,000 per annum
IndustryNot Mentioned
Functional AreaNot Mentioned
Job TypePermanent , full-time

Job Description

A leading B2B, SAAS Technology business is looking for a Product Marketing Manager to join its Marketing Team. The business, which is a leading disruptor in its sector, is undergoing dynamic product development alongside international growth.

  • Communicate the story and vision of the product across internal and external channels, and work with the wider marketing team to ensure that customers understand the value of all parts of the tlatform.
  • Own the go-to-market strategy for new product feature launches. You will closely coordinate with the Product Engineering team and your designated Product Manager. You will have to understand the technical complexity of new features and be in position totranslate it into easy-to-digest concepts for Sales & Customer Success teams, existing customers and prospects.
  • Influence product development, by ensuring the voice of our clients is heard among all parts of the business. You will be the connecting point between client-facing teams (Sales & CS) and Product Engineers, compiling and communicating feedback in both directions,and taking part in key quarterly business planning and product roadmaps.
  • Craft convincing, persuasive sales enablement material for global sales teams in New York, London and Singapore. Think sales pitches, one-pagers, event presentations, case studies, bespoke sales material for high-value prospects and upsell opportunitiesand much more. You will be the voice of the product across the entire organisation!
  • Gather marketplace intelligence, conduct ongoing industry and customer research and carry-out competitor analysis to inform strategy and train internal stakeholders.
  • Produce high-quality content (blogs, emails, website content, and more) that engages and generates inbound interest. Youll also help to plan and develop our editorial calendar and regular newsletter comms. Content creation is a big part of this role, sobringing excitement around hotel industry news, coupled with the ability to produce original, intriguing, thought-provoking pieces of content would be a big plus!

Keyskills :
Product Manager

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