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Planning Director

Harnham
Job LocationLondon
EducationNot Mentioned
Salary55,000 - 65,000 per annum
IndustryNot Mentioned
Functional AreaNot Mentioned
Job TypePermanent , full-time

Job Description

PLANNING DIRECTOR £55,000 - £65,000 LONDON THE COMPANYA digital marketing agency with a unique business model, recently named one of the Marketing Agencies of the Year. They are one of the fastest growing, most accomplished digital agencies in the world. They work with massive global brands and fast-movingeCommerce players in over 100 markets, accelerating their digital campaigns with their network of digital experts and proprietary technology.THE ROLE As a Planning Director you will be executing the following:

  • Work closely with senior client stakeholders to identify and solve key marketing challenges,
  • as well as internal collaboration with other teams at Croud to pull plans together
  • Cross-channel media planning, ensuring that investment decisions made on behalf of clients
  • are rigorously informed by all the available data
  • Oversee measurement and testing strategy across channels, driving constant improvements in performance
  • Oversee audience, market and competitor intelligence projects, ensuring that work is insightful and actionable
  • Drive revenue for Croud through existing account growth and contribution to business development
  • Complex marketing problem solving; turning solutions into strategies to present back to clients
  • Represent Croud at industry events, public speaking and thought leadership
YOUR SKILLS & EXPERIENCE The ideal Planning Director will have some of the following:
  • Demonstrable in-depth experience as a Planner or Account Director. Were open to candidates from comms, media or digital planning backgrounds, or who currently work in strategy roles
  • Experience of campaign planning that has driven demonstrable results for clients
  • Experience in CPG and/or Multi-Brand Retail is a bonus, but not a requirement
  • Extensive experience of presenting to clients and selling-in ideas, and of working closely with senior stakeholders to understand their business objectives
  • Hands-on experience of key digital marketing platforms is preferred. These include (but are not limited to) Google Analytics, Google Ads, Facebook Ads Manager, DV360
  • Hands-on experience of industry planning & insight tools is a nice-to-have. These include (but are not limited to) TGI, GlobalWebIndex, SimilarWeb
  • All the essentials: Excel/GSheets, Powerpoint/GSlides
  • This role may require travel to other Croud offices or to meet clients
SALARY & BENEFITS The successful candidate will earn up to £65,000 plus the following:
  • 25 days holiday a year
  • Annual performance bonus
  • Sale commission
  • Recruitment referrals bonus
  • Gym membership contributions
  • Ride to Work scheme
  • Railcard
  • Season Ticket loan
  • Free fruit, breakfast cereals, and tea & coffee
  • Free home office chair and screen
  • Enhanced maternity and paternity package
  • Life and income protection
  • Medical cash plan
  • Share option scheme
  • Agile Working Policy
To register your interest, please send your CV to Tara via the apply link on this page.

Keyskills :
Digital Marketingbrandnew businesscampaign analysis

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