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Marketing Manager

Michael Page Digital
Job LocationLondon
EducationNot Mentioned
Salary£45,000 - £55,000 per annum
IndustryNot Mentioned
Functional AreaNot Mentioned
Job TypePermanent , full-time

Job Description

As a Marketing Manager you will lead the development and execution of comprehensive brand strategies, ensuring consistent messaging and positioning across all platforms to enhance the groups reputation as a leading education services provider.Collaborating with cross-functional teams, you will drive integrated marketing campaigns, manage the Content Hub, and play a pivotal role in generating cross-sales opportunities.Client DetailsMy client is a leading provider of business support to the education sector.DescriptionKey responsibilities of this Marketing Manager position:

  • Develop and implement comprehensive brand strategies for enhanced visibility.
  • Execute integrated marketing campaigns to drive brand awareness and customer engagement.
  • Manage and develop the Content Hub and subscription service.
  • Collaborate with marketing leads across group companies to amplify content.
  • Ensure alignment with EVP and maintain consistency in messaging with the People Team.
  • Create and maintain brand guidelines for communications and digital platforms.
  • Conduct market research and analyze trends for brand differentiation opportunities.
  • Monitor and evaluate brand performance, tracking key metrics.
  • Plan, execute, and measure multi-brand marketing campaigns for co-selling opportunities.
  • Act as a brand ambassador, representing the organization at industry events and conferences, and own the CSR marketing agenda.
ProfileKey requirements of this Marketing Manager position:
  • Demonstrate proven experience as a Brand Manager or in a similar branding role.
  • Possess a strong understanding of branding principles and strategies, with a successful track record in managing brand initiatives.
  • Exhibit excellent written and verbal communication skills, crafting compelling brand messages and narratives.
  • Maintain a creative mindset, thinking strategically and developing innovative ideas to differentiate the brand.
  • Display effective stakeholder management skills and eagerness to collaborate across multiple teams.
  • Demonstrate analytical skills for evaluating market trends, customer insights, and campaign performance metrics, along with strong project management abilities to handle multiple priorities and meet deadlines.
Job OfferA chance to join a leading education provider and services firm, as a Marketing Manager, offering a competitive base salary and bonus, with great progression opportunities.

Keyskills :
Marketing Manager

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