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Marketing Executive

Job LocationLondon
EducationNot Mentioned
Salary£22,000 - £25,000 per annum
IndustryNot Mentioned
Functional AreaNot Mentioned
Job TypeContract, full-time

Job Description

The client is renowned for producing and delivering innovative events. They have grown into an international business with a portfolio of live and virtual events as well as media brands. You will sit on an exciting and fast-growing portfolio within the business that focuses on life science events specifically.They are currently looking for a digital savvy Marketing Executive to join a successful Marketing team, to be responsible for planning and delivering cross-channel marketing campaigns for award winning products.The role will require you to work from home until June 2021 with an expectation for you to go into office at least 3 times a week.This a Mat Cover FTC to Perm and they are offering up to £25k basic salaryThe Role

  • Driving online traffic with web-related campaigns including social media advertising, PPC and retargeting.
  • Writing and proofing copy for a range of marketing platforms and materials including websites and social media.
  • Continuous monitoring and evaluation of digital campaigns/channels and marketing emails, making recommendations to improve performance and drive ROI.
  • Creating and sending post event materials including surveys, presentations and post show reports.
  • The Person
  • At least 2 years previous experience in a marketing or events role in a B2B environment, including digital
  • A proven track record of implementing successful marketing communications campaigns
  • Understanding of database management and segmentation techniques
  • Experience using a CRM system - Pardot and Salesforce would be preferred
  • Sound knowledge of digital marketing practices and channels such as Google Analytics, SEO, PPC and social media
  • Proficient in Microsoft Excel, Word and Power Point
  • Bachelors Degree is required.
  • If you are looking for a role where you can make a real difference, this is the role for you!

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