Marketing & Events - BRM

Job Description

At Fitch, we have an open culture where employees are able to exchange ideas and perspectives, throughout the organization, irrespective of their seniority. Your voice will be heard allowing you to have a real impact. We embrace diversity and appreciateauthenticity encouraging an environment where employees can be their true selves. Our inclusive and progressive approach helps us to keep a balanced perspective. Fitch is also committed to supporting its employees by advancing conversations around diversity,equity and inclusion. Fitchs Employee Resource Groups (ERGs) have been established by employees who have joined together as a workplace community based on similar backgrounds or life experiences. Fitchs ERGs are available to connect employees with otherswithin the organization to offer professional and personal support. With our expertise, we are not only creating data and information, but also producing timely insights from every angle to influence decision making in this ever changing and highly competitivemarket. We have a relentless hunger to innovate and unlock the power of human insights and to drive value for our customers. There has never been a better time to make an impact and we invite you to join us on this journey. Fitch Ratings is a leading providerof credit ratings, commentary and research. Dedicated to providing value beyond the rating through independent and prospective credit opinions, Fitch Ratings offers global perspectives shaped by strong local market experience and credit market expertise. Theadditional context, perspective and insights we provide have helped fund a century of growth and enables you to make important credit judgments with confidence. Associate Director - Marketing & Visibility Working within EMEA Corporate BRM, this newly createdrole will strengthen the companys market presence throughout EMEA with the goal of increasing market share, maximizing new rating mandates and client retention. Main responsibilities Support BRM in managing marketing programs and underlying tactics, includingemail campaigns and events. Conduct Email marketing campaigns including deciding topics & market segments to be targeted, filtering on the correct contacts, and drafting the text to be distributed. Analyse results of marketing campaigns by collecting dataand deriving insights to help our business partners make more informed decisions Monitor and administer the EMEA Corporate events & marketing budget Working in conjunction with the Fitch Events Team, draft text for invitations and ensure they are distributedto relevant contacts for each event. Translate the business needs of BRM into actionable requirements for Group Marketing, Events and CRM teams. Review Fitchratings.com & the Fitch Issuer Portal regularly and recommend articles, research or other contentupdates to website managers. Review event attendees and other leads for sales qualification Assist in the administration of Client Hospitality venues Experience: Bachelors degree in marketing, communications or a similar field is a distinct advantage Significantmarketing experience required within financial services, preferably B2B Significant experience required with project management including planning, organizing, and executing simultaneous projects and activities Solid understanding of marketing technology andplatforms Proven experience with digital marketing Experience working in a global organization is preferred Qualifications & Skills: Advanced skills using Marketo, Salesforce (desirable) and Microsoft Office: Excel & Powerpoint (essential) Previous experienceusing marketing automation (Marketo) and/or CRM database management (Salesforce.com) tools Fluent in English and preferably one other European language Innovative and proactive in identifying new commercial opportunities and marketing strategies, includingnew sponsorships, events and content syndication channels Analytical mindset required, with proven experience exploiting available data sources to drive proactive, data-driven marketing strategies; prior experience with marketing analytics concepts and data-drivenmarketing highly desired Ability to proactively and consultatively support a sales/business development organization with marketing and sales enablement solutions Proven ability to work with various parties and demonstrate strong interpersonal skills as therole will be liaising with stakeholders and team members internally and vendors externally Strong communication, content development and editorial skills required Fitch Group is a global leader in financial information services with operations in more than30 countries. Wholly owned by the Hearst Corporation, we are comprised of three main businesses: Fitch Ratings | Fitch Solutions | Fitch Learning. For more information please visit our websites: www.fitchratings.com | www.fitchsolutions.com | www.fitchlearning.comFitch is committed to providing global securities markets with objective, timely, independent and forward-looking credit opinions. To protect Fitchs credibility and reputation, our employees must take every precaution to avoid conflicts of interests or anyappearance of a conflict of interest. Should you be successful in the recruitment process at Fitch Ratings you will be asked to declare any securities holdings and other potential conflicts prior to commencing employment. If you, or your immediate family,have any holdings that may conflict with your work responsibilities, you may be asked to divest yourself of them before beginning work. Fitch is an equal opportunity employer. All qualified applicants will receive consideration for employment without regardto race, color, religion, sex, national origin, disability, protected veteran status, sexual orientation, gender expression, gender identity or any other characteristic protected by law. #LI-DS1