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Marketing and Campaigns Manager

Dove & Hawk
Job LocationLondon
EducationNot Mentioned
Salary£40,000 - £45,000 per annum
IndustryNot Mentioned
Functional AreaNot Mentioned
Job TypePermanent, full-time

Job Description

Marketing & Campaigns Manager - West London - £40,000 to £45,000 Dependant on ExperienceMy client, a Successful Real Estate Investment, Development and Operational firm are currently seeking a highly experienced Marketing and Campaigns Manager to make an industry-changing impact in rolling out their new hotel brand and co-working brand. The individual has the opportunity to take a portfolio of blossoming, young brands and really make their mark during a fast-paced nationwide expansion.Individual will be responsible for delivering engaging and creative campaigns which increase awareness of the brands and grow booking preference. Individual should be adept at drawing on and managing a strong collection of internal and external specialist resources, PR companies and freelancersResponsibilities:

  • Develop and manage an annual Marketing Calendar in line with expenditure budget
  • Create regular revenue driving marketing campaigns during need periods to meet revenue targets. Drive execution across multiple channels; print, web, online, social and physical
  • Drive the creation of one-off bespoke campaigns focusing on lead generation, member growth, market positioning and new property launches
  • Support sales function to drive B2B sales performance and lead generation
  • Leverage existing partnerships to drive revenue and brand awareness, whilst supporting the creation of new partnerships
  • Work with teams to develop consistent brand relevant content and distribute across channels
  • Manage relationships with external PR companies and oversee journalist/influencer programmes
  • Develop, update and generate visual assets across properties and locations
  • Manage and assist during video and photoshoots with external contractors
  • Oversee the marketing CRM to effectively distribute automated customer information and tactical marketing activity. Responsible for planning and approving sends in B2B and B2C context
  • Manage website performance across 5 existing websites, growing performance across metrics accordingly
  • Manage ongoing SEO efforts to drive awareness and market performance against competitors
  • Test and measure changes for enhanced UX and ROI across sites
  • Manage digital advertising campaigns to optimise performance and drive ROI
  • Oversee and manage content updates across owned and managed online channels, including five websites, OTAs and partner directories
  • Manging the Marketing Executive
    • Skills and Experience required:
  • Minimum of 5 years experience in Marketing, with at least 2 years in people management
  • Experience within property/hospitality/accommodation would be advantages
  • Experience creating, managing and delivering fully integrated marketing campaigns
  • Strong copy writing ability and experience working with PR agencies
  • Well-connected within creative and marketing industries and previous experience recruiting, managing and directing agencies and/or freelance resources
  • Strong digital marketing understanding, and proven ability to drive performance through digital channels
  • Strong internal and external communication and stakeholder management, time-management and organisational skills
  • Budgeting and cost management experience
  • Experience working with or for start-up organisations or brands
  • Creative or marketing degree educated
    • Salary: £40,000 to £45,000 dependant on experienceWorking Hours: Monday to Friday 9am to 6pmFor more information, please contact Megan on the Business Support team at Dove & Hawk Property Recruitment. Dove & Hawk Property Recruitment acts as an employment agency for permanent recruitment and employment business for the supply of permanent workers. By applying for this job you accept the T&Cs and Privacy Policy which can be found at doveandhawk.co.uk Required skills
  • Digital Marketing
  • Hospitality
  • Hotels
  • Marketing
  • Marketing Manager
  • Property
  • Real Estate
  • Property Development
  • Accomodation
  • Property Marketing
  • PR Manager
  • Campaigns Manager
  • Marketing and Campaigns
  • Marketing and Campaigns Manager

    • Keyskills :
    Digital Marketing Hospitality Hotels Marketing Marketing Manager Property Real Estate Property Development Accomodation Property Marketing PR Manager Campaigns Manager Marketing and Campaigns Marketing and Campaigns Manager

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