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Global Customer Marketing Director

Armstrong Lloyd - Marketing Recruitment
Job LocationLondon
EducationNot Mentioned
Salary95,000 - 115,000 per annum
IndustryNot Mentioned
Functional AreaNot Mentioned
Job TypePermanent , full-time

Job Description

My client is an established global software company on a fast track growth trajectory, looking for a Global Customer Marketing Director to drive retention and loyalty by building a customer engagement framework and embedding this across the business. Thisis a substantial opportunity for an experienced SAAS marketer from a global customer retention driven background to make a significant impact across their Enterprise customer base and be highly rewarded for being a key player in their part in the journey.Location & Working style: 100% Remote -travel to offices in London and other global locations -very flexible cultureDuties Include:

  • Core focus on building loyalty, advocacy, community and upsell/cross-sell growth.
  • Develop and executing a highly focused ABM strategy to increase retention and reducing customer churn#
  • Develop and execute targeted ABM customer focused campaigns, events, and webinars to both educate and engage Enterprise customers,Collaborate with other departments and functions including Sales , Customer Success and solution consultants, product marketing,advocacy with a priority on customer retention and generating upsell pipeline.
  • Drive Voice of the Customer integrated research and communication including user groups and virtual and in-person communities,
  • Use findings to guide strategic direction and distribution of customer/product content
  • Understand value proposition and messaging, adopting it for local markets and customer activities as needed.
  • Work with the marketing operations team to optimize each customer marketing touchpoint using data to measure renewal rates, product adoption
The ideal candidate:
  • Demonstrable and extensive experience within Global Customer Marketing in a SAAS ABM focused environment
  • Previous experience in building impactful integrated marketing programs driving customer engagement, education and upsell pipeline.
  • Passionate about technologymore than a job but a deep interest in technology
  • Strongly driven by commercial outcome
  • Thrives working fast-paced environment with a strong culture of innovation, collaboration, and quality of execution.
Why Join this business
  • This is a highly motivated, energetic environment where people genuinely want to work hard and push boundaries as they believe in the products and the groundbreaking changes they are making.
  • You are given support and collaboration but empowered to make decision and implement without micromanagement
  • Truly flexible, global, and diverse workplace
  • Great benefits package including Stock options, bonus , pension, and lots of perks
Armstrong Lloyd is a marketing specialist recruitment services provider. Due to the high volume of applications received, we are not able to respond to each individual applicant, regrettably only those selected will be contacted. We will, however, keepyour CV and information on file for consideration against upcoming positions. If you do not wish us to keep your CV and information on file please state on your application

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