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Digital Marketing Manager

Michael Page Marketing
Job LocationLondon
EducationNot Mentioned
Salary60,000 - 70,000 per annum
IndustryNot Mentioned
Functional AreaNot Mentioned
Job TypeContract , full-time or part-time

Job Description

A fast moving and ambitious financial services business in London are looking for a new digital marketing manager. Mat cover role starting in March/April. You will deliver digital marketing acquisition plans and support the Head of Marketing with the marketingplan. You will provide performance reporting on digital activity and manage relationship with digital agencies. You will have 2 direct reports - PPC executive and Social Media Executive.Client DetailsFinancial services business. A disruptor who are obsessed with customer services and have exciting plans for growth. They provide life planning advice.Description

  • An analytical and commercial B2C performance marketing professional with experience in digital acquisition, across both media and creative
  • Channels to include (but not limited to) PPC, SEO, digital display, social acquisition (Facebook)
  • Experience in attribution in digital channels and in managing interactions with other channels (especially with DRTV)
  • Experience in optimising customer journey and working with UX teams
  • Extensive knowledge of how to get the most out of digital agencies
  • Experience in hiring, motivating and developing digital professionals to deliver the best results
  • Ideally with experience in the Financial Services sector and/or with subscription model experience
Profile
  • Customer and Brand focused
  • Focus on acquisition (rather than brand)
  • Close attention to detail, especially in reporting and analysis, and especially in ensuring that results are correct, complete and relevant
  • A close focus on the outcome - delivering complete results, ensuring that the level of detail is sufficient and resource is not wasted on unnecessary complexity and detail
  • An inquisitive personality - always seeking to understand the drivers, identify faults and get the detail right
  • Proactive - especially in getting things done
  • Creative, especially in seeking new, innovative, improved approaches to problems and tasks and in analysing results to identify all value-driving insight
  • Collaborative, working well across the marketing team and related teams in MI, IT, web and finance
  • Manage multiple tasks on a daily basis and work well within a team environment
  • Proficient using Excel, Word and PowerPoint, and proficiency with higher level analytics and data management tools a distinct advantage
Job OfferMat cover role - 12 month FTCHybrid working - London offices with HQ in AndoverSalary up to 70kFast interview processASAP start - digital marketing manager position with focus on acquisitionFinancial services role

Keyskills :
CreativeMediaPPCSEOdigital marketingacquisitionB-C

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