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Digital Analytics Insights Executive

eFinancialCareers
Job LocationLondon
EducationNot Mentioned
SalaryCompetitive salary
IndustryNot Mentioned
Functional AreaNot Mentioned
Job TypePermanent , full-time

Job Description

Digital Analytics Insights Executive Tasks

  • Responsible for providing end-to-end analysis, reporting, provide recommendations and optimise the clients digital estates to maximise profitability, improve the customer experience, and put-customer-first approach
  • With your team you will develop digital analytics reporting framework and participate in the KPI discussions
  • Responsible of analysing the digital marketing channels (e.g. SEO, Display channels etc.)
  • Investigate specific issues and propose solutions by analysing data from a wide range of data sources primarily digital analytics data, voice of the customer & other various sources
  • Work with the Customer Experience (CX) and User Experience (UX) teams to build out AB and multi-variate tests aligning the brand and digital style guidelines, as well as managing these tests from start to a completion and report on optimisation programmeROI and benefits realisation
  • Proactively form hypothesis for optimisation from the insights and recommendations and then prepare creative and engaging insight presentations which translates the outcome of actions & recommendations, so that clients can action
Benefits
  • Extensive training opportunities & learning opportunities
  • Structured career progression - at Reply we encourage quick career growth and will give you the tools and guidance to achieve subject matter expertise and management capabilities
  • Diverse and vibrant environment - you will be surrounded by peers who share your passion for technology and innovation
  • We offer a competitive salary, bonus and leave package as well as optional involvement in Reply activities
  • Opportunity to work on projects with some of the worlds leading brands
Qualifications
  • Completed studies in the field of computer science, statistics or a comparable educational background
  • At least 2-3 years of experience in digital data analysis and a good understanding of digital/ e-commerce platforms
  • Good knowledge of SEO (Search Engine Optimisation) and basic understanding of a digital data validation
  • Willing to learn about new tools (digital analytics packages) e.g. enterprise analytics tools like Adobe Analytics, Google Analytics, Adobe Target, Google Optimise, Optimizely, VWO (optimisation & personalisation tools) as well as data visualisations toolssuch as Microsoft Power BI, Tableau etc
  • Experienced in MS-Excel, MS-PowerPoint and have basic experience in SQL
  • You are a quick learner and a problem solver with a great motivation
About Comwrap ReplyComwrap is a platinum solution partner and partner of the year for Adobe Experience Manager, Adobe Experience Cloud, Adobe Commerce, and Ibexa DXP. We are different from IT consulting companies and Internet agencies through our cloud native strategy: implementationin the cloud leads to short project lead times and lower overall project costs. Within the Reply Group with over 10,000 employees worldwide, Comwrap is the European Competence Center for Adobe Experience Cloud and Ibexa DXP.

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