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Digital Account Director

Major Players
Job LocationLondon
EducationNot Mentioned
Salary350.00 - 400.00 per day
IndustryNot Mentioned
Functional AreaNot Mentioned
Job TypeTemporary , part-time

Job Description

Major Players are working with an award-winning communications agency that have just won the huge social accounts for 2 world re-known beer brands. They are now looking for a freelance Digital Account Director to lead the team for both new accountsThis role is starting at the beginning of Jan and will require hybrid working.Role Requirements;

  • Responsible for the overall direction of digital accounts in the agency
  • Develop and oversee creative and engaging social media content plans
  • Work with the client to advise and support on the day-to-day handling of all social media channels
  • Work closely with PR team to create engaging, integrated campaigns that work across multiple platforms
  • Continually drives innovation across the digital team with a finger on the pulse of the digital landscape
  • Ensure profitability across all digital accounts
  • Oversees digital pitches and strategy, working with the pitch team to deliver proposals, pitches and strategies
  • Oversee digital output across the business, providing direction to ensure best in class results
  • Leads on strategy for Full Fats owned digital channels
  • Working across Instagram primarily, but also Twitter (not hugely active channel), and Facebook. You will also need to advise on using Pinterest, Reddit, and TikTok.
Required Skill set;
  • Experience experience in digital, influencer engagement and social media, specifically with consumer brands and cultural organisations.
  • Excellent knowledge of online marketing, influencer engagement and digital communications platforms as well as PR tactics.
  • Successful experience in launching and driving digital campaigns that have built momentum for awareness and consumer acquisition
  • Experience in working to ROI based client evaluations.
  • Deliver reports and presentations to the Founders, Managing Director, Senior
  • Be the digital expert at the agency across all digital output - advanced technical know-how across social media platforms, paid advertising, SEO and analytical tools
  • Not be afraid to roll up their sleeves when presented with a challenge
  • Have big ideas and always be thinking of creative ways to drive results

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