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Customer Engagement Executive

Job LocationLondon
EducationNot Mentioned
SalaryCompetitive salary
IndustryNot Mentioned
Functional AreaNot Mentioned
Job TypePermanent, full-time

Job Description

Customer Engagement ExecutiveLocation: London, W10Salary: CompetitiveHours of Work: Monday to Thursday 9am to 5.30 pm , Friday 9am to 4pm (there is some flexibility)About the Company:Our client is a Luxury French beauty brand created by Hubert and Isabelle d’Ornano in 1976 and remains a family led business. Our client uses the most cutting edge science to maximize the synergy of powerful plant-based extracts and active ingredients to provide the highest quality cosmetics (Phyto-cosmetology). Our client offers award-winning skincare, make-up, and fragrances and launched Hair Rituel by Sisley 2 years ago.For their UK & Eire offices, based in London, they are looking to recruit a new team member to take responsibility for CRM, to manage SMILE loyalty program and to plan, organise and deliver Events across UK and Ireland.Customer Engagement Executive Responsibilities:

  • Develop a communication & engagement plan for in store customers via Emails or Mailers to highlight new launches, tell the story of the Brand and invite customers to relevant events or Masterclass
  • On Email - liaise with Sisley Paris e-commerce to ensure offline emails are aligned and work with the team to develop new emails when required.
  • On Direct Mailers - work with internal and external stakeholders to develop direct mailers - including design, messaging and targeting.
  • Work closely with Retailers and the Marketing Manager to seize relevant Customer Engagement opportunities and develop targeted campaigns aligned to brand objectives
  • Measure ROI of Engagement plan using KPIS available with Selligent, report on CRM campaign results (open rates, CTR, engagement, ARPU, GW etc.) and optimise campaigns to deliver against KPI’s.
  • Communicate with the brand head office in Paris to align messages and content for email and DM developments
  • Lead the yearly planning, development and implementation of Sisley events with a conjunction of:
  • Marketing and launch driven counter events in stores
  • Specific Masterclasses / Workshops out of counter / out of store working closely with the Area Managers
  • Work closely with Marketing Manager / Director to develop, innovate and develop attractive and relevant Events program for UK market
  • Forecast and plan for all POS and Sampling requirements and create necessary collateral or social assets if necessary
  • Liaise with Sisley retail team and training team to gain input, support and buy-in for the Events
  • Prepare post-campaign analysis for each activity reporting to Marketing Director and MD
  • Create and execute specific events marketing programs to support our Flagship stores and explore new opportunities to engage with Flagship consumers
  • Customer Engagement Executive Requirements:
  • At least 3-5 years’ experience in Events / CRM / Retail / Customer Engagement
  • Experience in Retail
  • Attention to details and analytical skills to review and assess performance daily / weekly / monthly
  • Beauty experience and UK Market experience (Desirable)
  • Knowledge of SELLIGENT and SMILE or similar data capture program (Preferable)
  • Creative and enjoys working in fast-paced environment
  • Must be a self-starter, proactive, flexible and able to handle multitude of projects at one time
  • Excellent organisational, analytical and computer skills required, including Microsoft Outlook, Word, Excel and PowerPoint
  • Excellent attention to details
  • Drive, positive, can-do attitude, team player
  • Customer Engagement Executive Benefits:
  • 28 days holiday, including Bank holidays, 5 extra days after 5 years’ service
  • Additional day off when you get married
  • Bonus Scheme
  • Pension Scheme
  • If you think that you are suitable for this Customer Engagement Executive role, please apply now!

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