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CRM Executive

Talentspa
Job LocationLondon
EducationNot Mentioned
SalaryCompetitive salary
IndustryNot Mentioned
Functional AreaNot Mentioned
Job TypePermanent, full-time

Job Description

CRM Executive Location: Andover or LondonSalary: CompetitiveAbout the Company:Our client are experts in powering multichannel home energy, broadband, digital TV and mobile phones comparison and switching. Through their brands Broadband Finder, Digital TV, Energy Helpline and Mobile Phones, they are the UK’s leading full-service comparison and switching platform in the home services market - saving millions of pounds for consumers across the country. They work with a wide range of partners across industries such as price comparison and print media, as well as PropTech, FinTech and financial services, helping them power their own successful energy and telecoms switching solutions to their customers.They have an exciting new opportunity for a CRM Executive to join their Marketing Function reporting to the Senior CRM Manager. This role will be delivering CRM campaigns to engage and retain existing energy and telecoms customers and drive retention rate and re-switches.CRM Executive Responsibilities:

  • Implement the CRM strategy across email, letters, calls and other CRM channels
  • Support activities across verticals energy and telecoms and drive switches through online and offline channels, i.e. our website and call centre
  • Manage CRM automation, from prospecting new email addresses to first switch and re-switch
  • Run regular campaigns to promote exclusives, deals and other special offers or seasonal events
  • Work closely with the content and design teams to create relevant collateral
  • Develop a test and learn approach and continuously improve deliverability, open rates and CTR
  • Provide weekly/monthly reporting on key metrics, e.g. email base, sends, switches
  • Build a strong relationship with external stakeholders, e.g. ESP
  • Regular best practice sharing with external stakeholders to keep abreast of the latest trends
    • CRM Executive Requirements:
  • Demonstratable experience in CRM and email marketing, preferably from the comparison, home services or personal finance sector
  • Experience in managing CRM activities across lifecycle automation and campaigns, for email and cross-channel, e.g. letter, calls, SMS
  • A proficient user of ESPs, e.g. Hubspot, Mailchimp, SalesForce
  • Experience with Direct Mail acquisition campaigns is a plus
  • Strong organisational and project management experience with a focus on executing process and delivering results on time
  • Ambitious self-starter, willing to take initiative
  • Strong analytical skills and the ability to translate complex data insights into actions
  • Highly developed verbal, written, analytical and presentation skills
  • Outside-in perspective, with the drive and desire to stay close to industry trends and identify opportunities
  • Hands-on, roll up sleeves’ approach, and ability, to getting the job done
  • Passion for helping consumers save money on their bills and being part of the drive to create a more competitive home services market.
  • Degree desired, preferably in marketing, communications or related field
    • What we offer:Our clients aim is to offer an inclusive great place to work for all their employee’s. They are passionate about building diverse teams and celebrate individuality. They love seeing their people grow and develop their careers with them and in return reward talent with competitive salaries and great benefits including:
  • Company pension
  • Flexible working hours
  • Health Cash Plan
  • Enhanced maternity, paternity and adoption pay
  • X2 days dependants leave
  • Death in service
  • Income protection cover
  • Private medical cover
  • Extra holidays for length of service
  • Employee Assistance Programme
  • Retail discount scheme
    • If you think that you are suitable for this CRM Executive role, please apply now!

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