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Job Location | London |
Education | Not Mentioned |
Salary | Competitive salary |
Industry | Not Mentioned |
Functional Area | Not Mentioned |
Job Type | Permanent , full-time Work from home |
About the teamThis is an outstanding opportunity to be part of an innovative new online learning service that Pearson has launched in the UK. Working in partnership with leading universities, the Pearson Online Learning Services (POLS) International teams provide onlinelearning services including marketing, student recruitment, course content development, training and ongoing student support. As a startup unit, every member of our team responds positively to breaking new ground and are willing to challenge current practiceand to be challenged themselves.About the jobWe are looking for an experienced, performance driven marketer who understands what it takes to attract the B2B audience in key markets around the world.The purpose of the role will be to develop a multi-channel marketing strategy to generate and nurture leads for partnerships within our short course portfolio, through the development of successful B2B marketing campaigns as well as their channel roll out.This role is about generating awareness, driving quality leads and supporting our regional development team of our courses and services, and in turn having a direct impact on sales.This role must also successfully partner with external stakeholders as well as agencies and third-party suppliers. Reporting to the Senior Marketing Manager, this position will be working collaboratively with functional experts within the Marketing teamto ensure all marketing activities deliver the desired result.The B2B Marketing Manager will have the opportunity to market a variety of courses within the short course category. Never a dull moment!Key Responsibilities:Marketing planning