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Senior Marketing Executive/Marketing Manager

Lucy Walker Recruitment Ltd
Job LocationLeeds
EducationNot Mentioned
Salary30,000 - 35,000 per annum
IndustryNot Mentioned
Functional AreaNot Mentioned
Job TypePermanent , full-time

Job Description

We are recruiting for an experienced Marketing Manager to join our Bradford based client to work with the head of Marketing, driving engagement and outreach.Do you have experience within the arts world, literature and looking for a creative role where you can really make an impact within local communities across the UKIf you are strategically minded and have managed a marketing department within education, creative, public eventing then this could be an exciting opportunity to join an ever-growing non-profit organisation on their journey of growth and success.Experience within the arts and literature would be preferred.In return our client offers a competitive salary, and the opportunity to be part of an integral organisation that contributed to Bradford being awarded the city of culture 2025, a founder who has been recognised for her outstanding contributions within thecommunity and an opportunity to really make a difference.If you have the required specific skills and can work within a creative environment, then please send us your CVDuties and Responsibilities:

  • Working with the support of the Head of Marketing to bring the strategic vision and values to life Create awareness of the festival through storytelling and integrated marketing
  • Developing a strong understanding of key audiences and how the festival meets their needs
  • Working closely with the programming and development (funding) teams to support them to reach their objectives
  • Overseeing the marketing budget and tracking spend to ensure maximum efficiency
  • Work closely with major funders and sponsors to deliver agreed marketing outcomes and to maximise branding opportunities
  • Track all interactions and measure success through the use of booking systems, tracking systems, surveys, focus groups, and third parties to supply accurate and reliable statistics on visitors, artists, schoolchildren, volunteers, book sales etc; foreachannual cycle
  • The role requires flexibility of working hours and patterns, particularly at programming deadline points of delivery, and a driving license and own vehicle is preferred.
Experience and Skills:
  • A minimum 3-years proven track record, with at least one year as Senior Marketing Executive/Marketing Management, at a festival, arts / cultural organisation, or a large-scale B2C event.
  • Knowledge and experience of managing a computerised/online box office
  • Knowledge and experience of customer and audience surveys and analysis
  • Experience managing relationships with external bodies, agencies, and suppliers
  • Experience of effectively managing and prioritizing multiple tasks simultaneously while under pressure.
  • Excellent verbal and written skills.
  • Ability to work flexibly when required, particularly during the core festival period
  • Comprehensive IT knowledge, including Microsoft Office, and Mac
  • Passionate about the transformational power of the arts

Keyskills :
digitalmarketingmarketing manager. arts and culture. bradford literature festival

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