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Senior Marketing Analyst

Appcastenterprise
Job LocationLeeds
EducationNot Mentioned
SalaryCompetitive salary
IndustryNot Mentioned
Functional AreaNot Mentioned
Job TypePermanent , full-time

Job Description

Job AdvertAre you a driven marketing analyst with the ability to deliver high impact projects to support ambitious growth plans If so, this could be the role for you. We have an exciting opportunity in the Decision Science & Analytics team here at AsdaAn ASDA Senior Marketing Effectiveness Analyst is responsible for delivering key data-led analytical projects that drive how we measure and optimise our marketing to customers. This is a role for someone who is motivated to champion the customer in decisionmaking, is commercially minded and has a desire to influence our strategy & roadmapYou will be part of a team within a wider Transformation function, requiring a strong team work ethic and a desire to develop working relationships. As Asda moves through a digital and customer transformation, youll be joining Asda at the right time.Leveraging data and analytics is a critical area of transformation and you would be at the very heart of this!Your Role

  • Work with stakeholders to gather requirements and shape proposed solutions to ensure they answer key business questions
  • Conducting high quality analytical work to agreed timelines, collaborating with the wider team where necessary
  • Take complex data and create clear outputs presenting key insights to a senior audience in an impactful way
  • Support with discovery work to shape the vision, strategy & roadmap of the Marketing Effectiveness and Optimisation function
About You Dont worry if you dont tick all the boxeswe can support you with personal and professional development
  • Youll have considerable experience applying analytical techniques to marketing effectiveness problems
  • Youre naturally driven and curious about using data, tech and analysis to do the right thing for customers
  • Youre technically adept, having a proven track record in SQL and Python (or similar)
  • You enjoy the responsibility of owning projects end-to-end in a fast-paced environment, delivering on time
  • Youre comfortable presenting highly analytical work in a way that everyone can understand
  • You embrace a scale-up environment where Proof of Concepts are required and iterated on rather than a perfectionist approach
  • You have good commercial awareness
Work Where it Works.Our hybrid way of working gives you the choice to work where it works. This enables you to choose where youll be the most effective. It offers a mix of working from home and in an office environment that works best for you and your team.You will also get a benefit package including;-
  • Discretionary company bonus
  • Company pension up to 7% matched
  • 10% colleague discount, free parking and many additional rewards.
We want all colleagues to be able to bring their best and true selves to work, every day. Simply put, we want our colleagues to be Proud to be Asda and proud to be themselves

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