Digital Marketing Specialist

Job Description

Office and Home working; Personal Development; 25 days + bank hols; Healthcare; Profit Share; Life Assurance; Charity matching; Free parking; Digital Marketing Specialist; building brand awareness, driving ecommerce and marketplace sales; PPC, paid social, retargeting. Global consumer durables product manufacturer.Reporting to the Digital Marketing Manager and working within a growing team of 10 spanning digital, marketing and creative, the new Digital Marketing Specialist will increase brand and product awareness, and help to increase revenue from the company ecommerce website, and online marketplaces such as Amazon and Ebay, using effective digital strategies and rolling out campaigns across the following areas- Paid social media channels- PPC across Google, Amazon, Ebay, and Bing- Display / retargeting - Working collaboratively with design and development teams to produce engaging content across all platforms- Reporting on campaign effectiveness and optimising accordinglyThe Digital Marketing Specialist role may suit a Digital Marketing Exec, Paid Media Executive, Marketplace Exec, PPC Exec, Senior PPC Exec or similar looking for a new challenge and a step up in responsibility. Candidates should come with at least 4 years experience in a Paid Media role, and have some or all of the following - Proven experience in paid media and PPC strategy and bid management- Previous experience management paid media, paid social and retargeting campaigns- Entrepreneurial mindset and commercially aware in relation to emerging digital marketing trends and platforms- Experience allocating and managing paid media budgets- Google Analytics, Google Adwords, Bing Ads, and Facebook - Ideally paid Amazon and Ebay- Digital Marketing qualification and / or certificationsThe Digital Marketing Specialist will be joining a business established over twenty-five years ago. The company has earned a highly respected reputation as an innovator and is a regular winner of awards for product innovation. Whilst historically the business operated a B2B model, selling products through major retailers, the last twelve months has seen a significant investment in D2C, selling products online via the companys own ecommerce site as well as Amazon and Ebay among others. This additional approach has seen sales rocket, with lockdown helping improve fortunes further. With a previously consistent track record of 20% year on year growth, and an even bigger increase through 2020, the business is on track to double annual turnover to 100m within five years. This is a great time to join an amazing business.Further package information- Potential for part office / part home working arrangement- Salary Up to 40k- Profit share bonus paid quarterly- Life and health insurance offered (dental, opticians, medical)- Ongoing personal learning and development courses offered to employees- Discounts on company products- Charity focus and donation matching schemes- Free Parking - International offices across 3 continents, operating in 27 countriesIf you feel this has the potential to be a great career move, please click the link to apply ASAP, they are looking to shortlist very quickly. Required skills

Keyskills :
Digital Marketing SpecialistSheffield S20 8GNUp to 40k