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Beers Marketing Coordinator

J.W.Lees Brewers
Job LocationGreater Manchester
EducationNot Mentioned
Salary24,000 per annum
IndustryNot Mentioned
Functional AreaNot Mentioned
Job TypePermanent, full-time or part-time

Job Description

Beers Marketing Coordinator Vacancy - £24,000 plus benefits JW Lees are excited to be recruiting for a Beers Marketing Coordinator to join our Marketing Team at our Greengate Brewery in Middleton, Manchester.You must be available to attend a Getting To Know You morning on Tuesday 25th January 2022 to be eligible to apply. About The purpose of the role is to help drive sales of JW Lees beers by developing the brands and promoting their identity across all channels and divisions.Its a full mix marketing role working with the Head of Marketing to form and activate plans with best-in-classexecution and delivery.You will have the opportunity to shine in this role as there are clear indicators of success and areas where performance can be recognised.It is a small but brilliant team of six marketers with a great ethic and strong values. Therole also involves working closely with external agencies and internal stakeholdersbeing a brilliant communicator with a flexible perspective is a must. Responsibilities:

  • Creating and communicating the annual beer support plan.
  • Producing collateral, merchandise, and packaging to support the sales of all beer ranges.
  • Building increasing amounts of digital marketing into the activation plan and producing outstanding content.
  • Creating and coordinating support campaigns.
  • Producing and coordinating events.
  • Product photography.
  • Design and produce activation material.
  • Brief, source and activate beer support.
  • A broad spectrum of data sharing, reporting and analysis.
  • Representing JW Lees in trade.
KPIs
  • Volume share of JW Lees beers Vs competitors.
  • Number of UVs to beers pages and new business enquiries.
  • Growth of JW Lees beers followers on social media.
  • Control of brand spend.
Requirement
  • Shining personality and desire to get things done.
  • Fun and imaginative.
  • Happy to work in trade as well as in the office.
  • Good communication skills including excellent written skills.
  • Microsoft Office proficient especially Excel.
  • Degree in marketing or business.
  • 12 months marketing and social media experience.
  • Experience within the beer industry or hospitality desirable.
  • Driving license and access to a car.
What you can expect
  • £24,000 per annum plus profit share
  • 33 days annual leave
  • Enhanced pension
  • 30% discount in our pubs and hotels
  • Bupa private health care
  • Free Friday beers
  • Ongoing career development
  • Annual awards and parties

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