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B2B Campaign Marketing Manager

Central Employment Agency (North East) Limited
Job LocationGateshead
EducationNot Mentioned
Salary£30,000 - £35,000 per annum, inc benefits
IndustryNot Mentioned
Functional AreaNot Mentioned
Job TypePermanent , full-time

Job Description

Central Employment are working with a scaling Digital Performance and Web Development Consultancy based in the North East, as they look to appoint an internal B2B Campaign Marketing Manager working alongside their Growth Director.This is an integral role in the business that will help drive results for ourselves - utilising a range of demand generation tactics including Digital Communications, PPC, Social Media and Content Marketing. You will be responsible for architecting campaignconcepts and strategies for the brand.Key responsibilities:

  • Working on B2B marketing campaigns across the full marketing mix with support from the Growth team
  • Delivering our content marketing strategy across multiple channels
  • Manage our social media accounts, creating relevant content, video, resources and VLOGs in line with our growth strategy
  • Create content to support events and webinars
  • Be a fantastic content creator
  • Driving growth through CRM systems (HubSpot)
  • Market research and campaign planning
  • Press releases and media planning
  • Email marketing
  • Track and report on campaign performance
B2B Campaign Marketing Manager Experience:You will need proven experience in B2B Campaign Management, be able to produce quality content, PR, nurturing sequences (email marketing) via HubSpot CRM and be commercially minded.
  • This role is perfect for those looking to progress in their digital marketing career and work in a rewarding agency environment
  • Good understanding of system and document management principles
  • Demonstrable ability to multi-task and adhere to deadlines
  • Well-organised with a team-oriented approach
  • Good knowledge of market research techniques and databases
  • Excellent knowledge of Google Docs, Sheets, Slides, Draw
  • Able to thrive in a busy role
  • Fantastic communication and people skills

Keyskills :
Lead GenerationMarketing CampaignsB2B MarketingContent MarketingDemand Generation

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