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Technical SEO Specialist - Edinburgh/Hybrid - £40k plus bonus

Job LocationEdinburgh
EducationNot Mentioned
SalaryCompetitive salary
IndustryNot Mentioned
Functional AreaNot Mentioned
Job TypePermanent , full-time

Job Description

Change Digital are recruiting on behalf of an Edinburgh based success story, who have been established for over 40 years. Our client is looking for a Technical SEO Specialist to manage and improve search engine optimisation by using techniques including,keyword research, copy optimisation, article marketing, site structure, URL re-writes, blogging and link building. The position will suit someone who demonstrates commitment, initiative, and enthusiasm with proven ability to organise, prioritise and meet deadlines.A critical element of this role is to improve rankings, increase traffic and conversions then deliver detailed and accurate reporting. You will need to have experience of planning and developing ecommerce SEO and creating content which builds ranking, profile,traffic, conversions, and sales.Experience/Responsibilities:

  • Conducting in-depth keyword research and traffic analysis
  • Develop/Evolve SEO strategy and plan
  • Continuously analyse trends, keywords and seasonality in search to help inform the SEO strategy and develop ad and content campaigns
  • Working with IT team to ensure SEO is considered and supported in development work, and to get SEO changes implemented
  • Build process and protocols internally that ensure all content is optimized across all platforms and user experiences (website, social, video, blogs, ecommerce etc.)
This is a fantastic opportunity to join a small but highly successful business and take ownership of Digital Marketing for a flexible, supportive & rewarding organisation, who offer training to help the successful applicant grow & develop their career. Pleaseforward your latest CV for immediate consideration.

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