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Product Marketing Manager - Tech / Audio Visual Sector

Progresso Search
Job LocationDerby
EducationNot Mentioned
Salary£30,000 - £35,000 per annum
IndustryNot Mentioned
Functional AreaNot Mentioned
Job TypePermanent , full-time

Job Description

Our client is leading innovator in computer graphics, video capture and digital display technology. Now distributing across 5 continents, they have customers in more than 100 countries Worldwide: covering multiple industries such as visual media, military,education, security, and health care.They are continuing to expand and recruiting for a Product Marketing Manager to join their team. The role is an integral part of the Marketing Team, working closely with Sales, Product Management, and Marketing Communications to develop and deliver our productmessaging. They are responsible for the development of positioning, messaging, and materials that highlight the unique selling points for the portfolio of products.This is an exciting opportunity for an outgoing individual with excellent communications skills to develop their career in a profitable growing business.Roles and Responsibilities

  • Creation and delivery of sales enablement tools such as product presentations, brochures, design guides, articles, white papers, videos, and infographics.
  • Ownership of market and competitor intelligence, including research and analysis, and creation of battlecards and tender specifications.
  • Creation of product content that clearly explains our solutions, highlights key benefits, and provides a strong position in the market.
  • Assist the Marketing Communications Team in packaging content for different communications platforms, such as brochures, online, press releases, videos, and presentations etc.
  • Support the sales team in delivering product demonstrations to key customers.
  • Support the marketing communications team with the creation of product literature, delivery of trade shows and other customer events.
Required Qualifications and Experience:
  • Good understanding of software and hardware technologies and well versed in PC technologies.
  • Experience working with positioning, marketing, and demonstrating technical products.
  • Willingness to travel, including abroad.
  • Comfortable presenting to an audience.
  • Good communication skills, both written and verbal, with the ability to confidently build relationships with colleagues and customers.
  • Good organizational and administrative skills, accuracy, and attention to detail.
Preferred:
      Experience working in AV or a similar technical product/service industry.
Competence in a second European languageThis is a Hybrid role and would require 3 days in teh derby offices each week.

Keyskills :
Marketing CommunicationsProduct MarketingDemand Generation

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