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Marketing Content Writer

Job LocationCoatbridge
EducationNot Mentioned
Salary32,000 per annum
IndustryNot Mentioned
Functional AreaNot Mentioned
Job TypePermanent , full-time

Job Description

Marketing Content WriterUp to £32,000 DOE Working hours, Monday - Thursday 8.30am - 5.00pm, and Friday 8.30am - 12.30pmWe are looking for an experienced Marketing Copywriter for our manufacturing client based in Coatbridge. As their new Content Marketing Specialist you will create and edit engaging content that delivers on a content plan that youve helped to define yourself.Ideally you will also have an employment background within technical environments such as electronics or engineering for you to be able to more understand the technical side of the products and their workings.You will be an experienced and passionate writer who helps the marketing team to drive awareness and adoption of the group products. You will play an important role in their emerging content engine, creating and editing unique and compelling stories viablog posts, videos, web copy and other avenues.Duties and responsibilities will include: Creating and editing content in a variety of different media such as blog posts, social media, videos, pitch guides, whitepapers, webpages, etc Helping maintain the blogs, including writing and editing, staging and publishing, and analytics and metrics Using documentation version control, authoring, review and collaboration with Quality departments Tracking content analytics and engagement metrics Maintaining, enforcing and promoting the style guide Creating, enhancing and documenting new processes to make the content machine run more efficiently Working with New Product Design (NPD) and other teams to deliver contentApplicant requirements:

  • Degree level qualifications: (Engineering or Science would be a distinct advantage).
  • 2+ years of experience writing and / or editing technical marketing content
  • Experience running a blog (ideally a technical blog but not essential)
  • Knowledge of HTML would be advantageous
  • Experience working with and / or maintaining writing style guides and writing and editing engaging content.
  • Have the ability to learn about complex technical topics and explain them clearly.
  • Have experience reviewing and editing other peoples writing and providing constructive, collaborative and supportive feedback that stokes future interest in writing
  • Pride yourself on the quality and accessibility of your writing
  • Strong understanding of on-page SEO principles
Applications will be treated with the strictest of confidence. If you feel that you meet the requirements for this role and would like to apply, please do so through the link provided. Please note that due to application levels and the specific requirementsfor this position, only the most suitable applicants can normally be contacted for further progression.

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