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Senior Marketing Manager / Head of Marketing

ADLIB
Job LocationBristol
EducationNot Mentioned
Salary60,000 - 80,000 per annum
IndustryNot Mentioned
Functional AreaNot Mentioned
Job TypePermanent , full-time

Job Description

Senior Marketing Manager / Head of MarketingThe Independent PharmacyAbout The Independent Pharmacy

  • TIP is a leading UK online pharmacy, founded in 2013
  • We sell over-the-counter medicines, offer an online doctor service for a range of prescription medicines, and have a growing B2B service though our backend technology and fulfilment
  • We are rapidly growing at roughly 20% YoY with huge potential for further growth
  • We are as highly regulated as an online pharmacy can be
Culture
  • We respect work/life balance and aim to keep work within office hour
  • We are progressive and innovative in our ways of working
  • We have a culture of continuous improvement to consistently look to incorporate new processes and technologies to make our business better
  • We are a social company with an active community events calendar
  • We always look to do the best by our patients - their wellbeing comes before profits
About the Senior Marketing Manager or Head of Marketing roleThe Senior Marketing Manager / Head of Marketing will drive, coordinate, and manage future growth of TIP as a business and a brand. Focusing on strategies, initiatives, and cultivating a culture for prolonged success, your day to day tasks will include:
  • Developing a marketing strategy to drive further growth
  • Coordinating marketing campaigns between channels
  • Handling the companys marketing budget
  • Consistently improving marketing ROI
  • Briefing and sometimes creating content for marketing plans
  • Planning and implementing promotional campaigns
  • Creating lead generation campaigns and measuring results
  • Brand management and corporate identity
  • Monitoring and reporting on the effectiveness of marketing communications
  • Working with clinical and stock teams to expand our treatment offering
  • Working closely with and managing external SEO, PPC, and Email Marketing agencies
  • Maintaining effective internal communications for all potential promotional activities and channels of growth
  • Developing the TIP brand - tone of voice, messaging, USPs
  • Competitor analysis
  • Managing our pricing strategy
  • Developing untapped channels - video, social, offline
What experience youll need to applyIn addition to excellent project management and communication skills, you will need:
  • Experience leading the Marketing Strategy for a similar brand or eCommerce business.
  • Experience in SEO, PR, paid advertising and email marketing at a strategic level.
  • Experience working with and managing external marketing agencies
  • Strong commercial awareness and business acumen
  • Excellent planning and organisational capabilities
  • Outstanding analytical studies
  • Excellent communication and listening skills
  • To be an imaginative and persuasive negotiator
  • Exceptional project management skills
  • Confident, dynamic, and inspirational personality
What youll get in return
  • Basic salary up in the region of £60k - £80k depending on experience.
  • Holiday: 23 days plus bank holidays (+1 day per 2 years service up to 25 days)
  • Flexible hybrid working (home & office)
  • Usual working hours: 08:30 - 17:00 Mon - Fri. Possibility of flexible hours on request.
  • Company pension
  • Bonus scheme
  • Choice of laptop and equipment (depending on preference)
  • Training budget available
  • 3 - 4 funded social events per year
  • Cycle To Work scheme
  • An opportunity to join a business which helps improve the lives of patients across the nation
What nextWe have chosen to work with our friends at ADLIB who are managing the recruitment process for The Independent Pharmacy. Please note that any candidates that approach The Independent Pharmacy directly will be forwarded to ADLIB for consideration.Inclusion and equalityHere at The Independent Pharmacy, equal opportunity runs through every aspect of the business. We are creating an environment where a diverse mix of talented people want to work, do their best and share in our journey for the long term. Were building a teamthat represents a variety of perspectives and backgrounds, as we believe that the more inclusive we are, the better and more innovative our work will be. We strive to be a workplace where everyone feels empowered and can be their authentic selves.

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