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Marketing Executive

Job LocationBirmingham
EducationNot Mentioned
Salary£27,000 - £30,000 per annum
IndustryNot Mentioned
Functional AreaNot Mentioned
Job TypePermanent , full-time

Job Description

Job:Marketing ExecutiveLocation:Birmingham, HybridSalary:£27,000 - £30,000Job Purpose:Join our clients Sector Marketing team as a Marketing Executive and be a part of their vision to make the West Midlands a desirable hub for international and national businesses. In this role, youll harness the full spectrum of marketing channels to elevateour regions profile, attract investments, and generate leads.Main Responsibilities and Key Activities:

  • Craft compelling social media content to boost our online presence.
  • Curate thought-provoking content and web resources.
  • Support sector leads in executing marketing initiatives.
  • Contribute to sector marketing campaigns.
  • Assist in planning and executing events.
  • Collaborate with internal teams and creative agencies to create sector-specific materials, presentations, and brochures.
  • Develop and deliver engaging newsletters and e-shots.
  • Create client-facing PowerPoints for the business development team.
  • Deepen your understanding of key sector propositions to enhance content quality across all platforms.
  • Offer support to marketing colleagues on broader initiatives when needed.
Key Skills and Competency Requirements:Essential:
  • Experience in producing marketing collateral and/or organisingevents.
  • Proficiency in digital marketing, including B2B social channels and analytics tools.
  • Ability to analyseand interpret data for concise reports, e-newsletters, web content, briefings, and presentations.
  • Demonstrated integrity in handling confidential and sensitive information.
  • Proficiency in office IT systems, including Microsoft Word, Excel, WordPress, and social media.
  • Self-starter who thrives in a fast-paced environment.
  • Excellent communication skills and meticulous proofreading abilities.
Desirable:
  • Strong attention to detail.
  • Flexibility to work across a multi-faceted program.
  • Proactive approach to meet targets and deliver high-quality work.
  • Previous experience in a similar B2B marketing role within one of our key sectors.
  • Relationship development in a multi-stakeholder/delivery partner environment.
  • Knowledge of the local community and its public/private sector landscape.
  • Experience or general awareness of place marketing, investment promotion, or economic development.
  • Familiarity with website management and analytical tools.
If you have previous B2B and digital Marketing experience, looking to progress your career, click the apply button now!

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